Be Confident On Purpose

This is the same confidence-building framework I’ve used with pro athletes and high-achieving individuals to go from doubt to belief.

If you’re ready to build unshakable confidence using simple tools, powerful mindset shifts, and real-life decision-making strategies you can apply right away, you’re in the right place.

You're talented and qualified so let me ask you something... 

What if you could be the most confident person you know?

I know, I know…It might sound a little bold to think this could be you, especially if lately you’ve been stuck in your head, thinking...

Do I have what it takes?
Why do I keep second-guessing myself?
Shouldn’t I be further along by now?
What if I mess it up again?
How do I actually show up like I mean it?

With all the pressure to be “mentally tough,” to push through, to hustle harder, it’s no wonder you’ve been feeling like confidence is something elusive.


But here’s what no one tells you: You don’t need to be perfect. You don’t need to start over. And you don’t need to white-knuckle your way through.


Confidence isn’t something you’re born with. It’s something you build ON PURPOSE. And that’s exactly what this course helps you do.

Christen Strags

Hi I'm Christen. After nearly a decade working as a strength and conditioning coach for the WNBA, training WNBA All-Stars and Olympians, I’ve learned that confidence comes down to just a few KEY things. And no, it’s not about complicated hacks or grueling sacrifice. It’s about mastering the habits and mindset that put you in the best position to perform, every single day. I get it - stepping into your full potential can feel overwhelming. Even with years of experience training pro athletes, I still see so many people struggle with confidence, preparation, and knowing what trade-offs to make. That’s why I’m passionate about teaching how to “prepare better so you can perform better” by unlocking the same winning habits that elite athletes live by.

What if you stopped shrinking & owned your confidence?

❌ No more overthinking every move.

✅ Imagine walking into the room, the meeting, or the moment knowing exactly who you are and what you bring to the table.

❌ No more waiting to feel “ready enough.”

✅ You’ve trained your mindset, your habits, and your systems so confidence isn’t a fluke anymore, it’s a skill you own.

❌ No more shrinking back from big opportunities because you’re not 100% confident yet.

✅ You speak up. You follow through. You trust yourself under pressure, not just when it’s easy.

And the best part?
That confidence spills into everything: how you lead, how you show up, how you live.
You’re not just building confidence.
You’re building momentum that can’t be shaken.

"Christen has given me confidence and the ability to trust my body as I work on doing hard things. What makes her program special is that she works with me as a human being to overcome not only the physical but mental and emotional barriers to success."

 Aly M. (Working Mom and Marathon Runner)

High Achievers Dominate in 3 Core Areas

  • Inner Game (Who You Are Internally)

    These are the identity-level drivers. They shape how you see yourself and how you show up.

  • Decision-Making & Direction (How You Navigate Life)

    This is about strategy and structure - the "you vs. you" part of peak performance.

  • Energy & Endurance (What Keeps You Going)

    These are your staying power traits. They keep you in the game when it gets hard.

Here's Exactly What You'll Learn:

    1. Confidence Is Built, Not Given

    1. Think Like a Pro

    1. Decide with Intention

    1. Make the Right Trades

    1. Generate Your Energy and Endurance

    1. Bounce Back Better

With Christen Strags

  • 13 lessons
  • 1.5 hours of video content

By the End of Be Confident on Purpose, You Will:

  • Fall in love with showing up consistently because your habits finally match your ambition and your self-trust isn’t tied to how productive you feel that day.

  • Make bold choices without second-guessing because you’ve trained your decision-making like a pro, and you know exactly what moves you forward.

  • Bounce back with purpose, not panic, because setbacks don’t shake you anymore. You’ve built the stamina, resilience, and perspective to stay in the game.

  • Lead with courage and clarity in conversations, in big moments, and in the everyday because confidence isn’t a mood anymore. It’s who you are.

  • Stop spiraling and start self-coaching because you know how to shift your mindset faster than you can belt out the chorus to “526,000 Minutes."

Who Is This For?

Who IS a Good Fit for Be Confident on Purpose?
Who IS NOT a Good Fit for Be Confident on Purpose?
✅ You’re high-achieving but doubt yourself more than you’d like  You want a quick fix or overnight confidence boost
 You’ve been holding back — and you're ready to move ❌ You’re not open to shifting your mindset or habits
✅ You’re tired of “just push through” advice and want real tools ❌ You’re looking for hype, not a framework that requires real work
 You’re open to shifting how you think, choose, and show up ❌ You believe confidence is something you’re either born with or not
✅ You want a step-by-step system used by pro athletes and performers ❌ You’re in a rush and not willing to apply what you learn
✅ You believe confidence can be built; you just need the process

You don’t need a perfect routine, a motivational playlist, or more grit to get started. You need a system that you build to fit your own lifestyle.

And if you’ve spiraled, stalled out, or held yourself back more times than you want to admit? 😅
This course was built for exactly that -to give you a proven process that builds real confidence, one smart choice at a time.

I know “confidence training” might not be on your vision board. But without it, the rest - the goals, the performance, the growth - stays harder than it has to be.

If you’re ready to commit to the inner work that leads to outer results, I’ll make the “how” clear and the journey actually doable.

Be Confident On Purpose Will Transform Your Life

Presale until Monday 6/7 at 11:59pm CST

"Christen is super passionate about her craft and development of you... I always knew she would get the best out of me, even on days I didn't want to."

- Dearica Hamby (WNBA's Los Angeles Sparks, USA Olympic Bronze Medalist)


"Christen had the ability to motivate our WNBA players to maximize their potential."

- Ruth Riley (USA Olympic Gold Medalist and Former WNBA General Manager)


"Since day one, Christen has been awesome to work with. She cares about her clients and wants to help them create goals and crush themWith each session, I gain more knowledge and confidence to take charge of my journey and stick with it. I've already seen incredible results and I can't wait to see what the future holds.

- Kathryn M. (Busy Professional)

What you’ll get when you enroll:

Everything you need to go from second-guessing yourself to showing up with clarity, consistency, and confidence without burning out or trying to figure it all out on your own.

  • The Full "Be Confident on Purpose" 8-Module Framework

  • Mindset Tools That Actually Work

  • Self-Leadership Worksheets & Reflection Prompts

  • Lifetime Access to the Course

PLUS: 3 Bonuses To Build Your Confidence FASTER

Over $300 worth of bonus material designed to jumpstart your momentum and bring your big personal or professional goals to life faster.

  • BONUS #1: Exclusive Extended Speech Clip

    ($197 Value)

    This bonus includes nearly 10 minutes of never-before-shared footage from one of Christen’s live keynotes, where she breaks down confidence and mindset. Typically, she only shares snippets —but this extended version gives a rare look at the full message in action.

  • BONUS #2: The Core 5 Secrets — How to Elevate Your Energy and Endurance

    ($97 Value)

    A detailed breakdown of the 5 daily habits elite athletes actually commit to: strength, sleep, nutrition, hydration, and mindfulness. Understand how each pillar connects to confidence and how to implement them even with a busy schedule.

  • BONUS #3: The Pro Athlete Edge — 7 Winning Plays for High Achievers (Downloadable PDF)

    ($24 Value)

    Your game plan for consistent success. This actionable PDF gives you 7 mental strategies inspired by pro athletes to help you perform with clarity, courage, and consistency whether you’re on the court, in the classroom, or in the boardroom.

PRESALE ONLY BONUS

3 Live Group Coaching Calls with Christen

  • ($450 Value)

    Get personal coaching in a small-group setting to ask questions, deepen your understanding, and apply what you’re learning. These calls are only available to presale members and won’t be offered again.

These bonuses alone are game-changers.

They’ll help you avoid the biggest mistakes I’ve seen athletes and high achievers make: wasting time guessing, Googling, or second-guessing themselves.

Instead of spinning your wheels, you’ll have the tools, structure, and mindset shifts to actually follow through and get results FASTER.

The full ticket price for this course is $1,500 — and when you add the bonus content (valued at over $750), the total package is worth more than $2,250.

But for a limited time, you can join for just:
👉 $249 (or 3 payments of $97)

You can get inside Be Confident on Purpose today for...

Got any questions?

  • What’s included in the course?

    You’ll get 8 modules covering confidence, mindset, choices, trades, stamina, resilience, courage, and systems - all based on what I’ve learned training elite athletes and high performers for the last 20 years.

  • How is the course delivered?

    All modules are audio-based (with slides/occasional downloads). You’ll get access through a private course portal you can log into anytime.

  • How long will I have access?

    You get lifetime access to the course materials, including any future updates.

  • Is this just for athletes or women?

    Nope. While the lessons are inspired by what works for elite female athletes, this course is designed for anyone who wants to build unshakable confidence and perform at their best in sports, work, or life.

  • When are the group coaching calls? (Presale only)

    The 3 bonus group coaching calls will be scheduled after the course launches. You’ll get an email with dates and Zoom links and they’re only available to those who join during the presale.

  • What if I can’t make the coaching calls live? (Presale only)

    No problem. Replays will be provided to presale members.

  • Do you offer refunds?

    Yes, I offer a 7-day money-back guarentee. If you dive in and realize this course isn’t the right fit for you, email [email protected] within 7 days of purchase, and I’ll issue a full refund. No hard feelings - I only want you in the program if it truly supports your growth.

  • How much time will this take?

    Each module is short and focused — most people move through the content in 30–45 minutes per week. You can go at your own pace.

Ready to be confident on purpose?

Presale and presale bonuses end on Monday 6/7 at 11:59pm, don't miss you!

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✨ Imagine a life where a more confident you is only one decision away. ✨

The kind of confidence that shows up in the hard moments, for the interview, the game, the conversation and doesn’t shrink. It leads. It owns it.

That ☝️ is what happens when you prepare like a pro.

When you build real habits and mental strength behind the scenes, you don’t just hope for success - you create it. But getting there can feel impossible without the right guidance or structure.

The Be Confident on Purpose Course is something different entirely.

It’s the exact step-by-step framework I watched WNBA All-Stars and Olympians, and  now teach to anyone who wants to unlock the mindset, habits, and systems that fuel long-term success.

If you’ve got the drive, but need direction, then this is it.

You’ll learn how to:

  • Build daily habits that actually stick

  • Make smart trades instead of sacrifices

  • Develop true resilience, stamina, and clarity

  • And show up with courage every single day

After this course, you’ll know exactly how to prepare, perform, and keep going no matter what. 

And you'll be ready for whatever comes next.

Rooting for you,

Christen